Techna International Limited Privacy Policy for Customers and Website Visitors
Last Updated 30th November 2020
1 Who we are and how to contact us
1.1 Techna International Limited ("we" or "us") is a company registered in England and Wales under company number 577868. Our registered office is at 1 Metro Centre, Dwight Road, Watford, Hertfordshire, WD18 9HG.
1.2 You can contact us by phone on +44 (0)1923 222227, by email at technasales@techna.co.uk or by writing to us at Techna International Limited, 1 Metro Centre, Dwight Road, Watford, Hertfordshire, WD18 9HG.
2 What is the purpose of this document?
2.1 This privacy policy sets out the basis on which we collect any personal data relating to our customers (and their representatives) and all visitors to our website at www.techna.co.uk (our "site") and how that personal data will be processed by us. We are committed to protecting and respecting the privacy of our customers (and their representatives) and all visitors to our site.
2.2 This privacy policy applies to all of the following individuals in relation to whom we process personal data:
2.2.1 any customer of ours who is a natural person (e.g. a sole trader);
2.2.2 any natural person who is a representative of a customer of ours that is a legal entity (e.g. the director or an employee of a company that is a customer of ours); and
2.2.3 any visitors to our site (whether or not they have registered an account on our site);
("you").
2.3 We are a "data controller". This means that we are responsible for deciding how we hold and use personal data about you and for explaining this clearly to you.
2.4 Please read this privacy policy carefully to understand what we do with your personal data and what rights you have in relation to the activities that we carry out using it.
2.5 Our site is not intended for children and we do not knowingly collect personal data relating to children.
3 Personal data and our lawful basis for processing
3.1 Personal data means any information relating to an individual from which that individual can be identified. It includes information that can be linked back to you (such as an ID number) but does not include data where all personal identifiers have been removed (this is known as anonymous data). We will only use your personal data when the law allows us to. Our principal lawful basis for processing your personal data in relation to the various activities we carry out is set out in the table at section 6 below. However, some of our bases for processing will overlap and there may be several bases which justify a particular use by us of your personal data.
3.2 We may only rely on our legitimate interests (or those of a third party) to process your personal data provided that your interests and fundamental rights do not override those legitimate interests. Where we rely on our legitimate interests as our lawful basis for processing, we have set out the relevant interest in the table at section 6 below.
3.3 Generally, we do not rely on consent as a lawful basis for processing your personal data. However, you have the right to withdraw consent to marketing at any time by contacting us using the details at the top of this privacy policy.
3.4 We will only use your personal data for the original purposes for which we collected it unless we reasonably consider that we need to use it for another reason and that reason is compatible with one or more of the original purposes. If we need to use your personal data for an unrelated purpose, we will contact you and we will explain the lawful basis (or bases) which allows us to do so.
3.5 Please note that we may process your personal data without your knowledge or consent where this is required or permitted by law.
3.6 Where we need to collect personal data by law, or under the terms of a contract we have with you or the customer you represent, and you fail to provide the relevant personal data when requested, we may not be able to perform a contract that we have with you or the customer you represent or are trying to enter into with you or them (for example, to deliver an order). In such an event, we may have to cancel the order of a product, but if this were ever the case we would inform you at the relevant time.
4 Data we collect about you
4.1 We may collect, use, store and transfer the different kinds of personal data about you which we have listed and grouped together as follows:
"Contact Data" includes billing address, contact address, delivery address, email address and telephone numbers.
"Financial Data" includes bank account and payment card details.
"Identity Data" includes your name, employer/business, place of work, job title and profession.
"Marketing and Communications Data" includes your preferences in receiving marketing from us and your communication preferences.
"Profile Data" includes your username and password, your interests, purchasing habits and feedback responses.
"Technical Data" includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
"Transaction Data" includes details about payments to and from you and details of products or services you have purchased from us.
"Usage Data" includes information about how you use our site, products and services.
4.2 We also collect, use and share "Aggregated Data" such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.
4.3 As part of our usual course of business, we do not collect any particularly sensitive information about you (known in data protection law as "special category personal data") e.g. information about your health or medical conditions, biometric data, your race or ethnicity, religious or political beliefs or information relating to criminal convictions. However, we will let you know if this changes.
5 How do we collect your personal data?
5.1 The methods we use to collect data from and about you include:
5.2 Direct interactions. You may give us your Contact Data, Identity Data, Marketing and Communications Data, Profile Data, Transaction Data and Usage Data when you:
5.2.1 place an order for our products or services (whether you do so online via the site, by phone or otherwise);
5.2.2 request information about our products or services;
5.2.3 create an account on our site;
5.2.4 subscribe to our mailing list;
5.2.5 request a refund; or
5.2.6 give us feedback, make a complaint or contact us for any reason.
5.3 Automated technologies or interactions. As you interact with our site, we will automatically collect Technical Data (e.g. about your equipment) and Usage Data (e.g. browsing actions and patterns). We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data and Usage Data about you if you visit other websites employing our cookies.
6 Purposes for which we use your personal data
Purpose/Activity |
Type of data |
Lawful basis (or bases) for processing including, where applicable, our legitimate interest |
To register you as a new customer. |
(a) Contact Data |
(a) Performance of a contract with you. |
To process and deliver your order including: |
(a) Contact Data |
(a) Performance of a contract with you. |
To manage our relationship with you including: |
(a) Contact Data |
(a) Performance of a contract with you. |
To administer and protect our business and our site (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data). |
(a) Contact Data |
(a) Necessary for our legitimate interests (to operate our business, to carry out business related administration, to obtain IT services support, to ensure the integrity of our network security and to prevent fraud). |
To use data analytics (including via cookies) to improve our website, products/services, marketing, customer relationships and experiences. For more information about our use of cookies, please see our cookies notice at https://www.techna.co.uk/cookies-notice. |
(a) Technical Data |
Necessary for our legitimate interests (to identify types of customers for our products and services, to identify customer trends, to keep our website updated and relevant, to develop our business and to inform our marketing strategy). |
To provide you with information about our products and updates (including providing you with brochures) and to make suggestions and recommendations to you about goods or services that may be of interest to you. |
(a) Contact Data |
Necessary for our legitimate interests (to develop our products and services and to grow our business). |
7 Marketing
7.1 We may use your Contact Data, Identity Data, Profile Data, Technical Data and Usage Data to form a view on what we think you may want, need or find of interest. This is how we decide which products, services and offers may be relevant to you.
7.2 You will receive marketing communications from us if you have requested information from us or purchased products or services from us and you have not opted out of receiving marketing from us.
7.3 If you have an account with us, you can update your marketing preferences by logging onto your account. You can also opt out of receiving marketing at any time by contacting us or by using the opt-out option contained in our emails.
8 Sharing your personal data
8.1 We share your personal data with third party contractors and service providers to the extent necessary to fulfil your order, maintain your registered user account with us or carry out other operations which are essential to our business. These include:
8.1.1 our payment service provider Braintree (or any replacement payment service provider) when you purchase products via our site;
8.1.2 our courier pricing service providers ShipperHQ, DHL (or any replacement courier pricing service provider);
8.1.3 our e-mail marketing services provider Klaviyo;
8.1.4 IT support and maintenance services;
8.1.5 cloud storage and email exchange server; and
8.1.6 delivery services.
8.2 We permit our third party service providers to use your personal data to assist us in carrying out the activities stated in this privacy policy, and they are required to take appropriate security measures in line with data protection law.
8.3 We also share your personal data with other third parties as follows:
8.3.1 our regulators, professional advisors, insurance provider and auditors;
8.3.2 HMRC or other government or law enforcement agencies;
8.3.3 if we sell any business or assets, in which case we may disclose your personal data to the prospective buyer of such business or assets;
8.3.4 providers of fraud and credit checks for the purposes of fraud protection and credit risk reduction; and
8.3.5 additional third parties if there is a legal obligation for us to do so.
The categories of third parties listed above are data controllers in respect of your personal data. They use your personal data for their own purposes and are responsible for their own compliance with data protection legislation.
8.4 Please see our cookies notice at https://www.techna.co.uk/cookies-notice/ for information about the third parties with whom your personal data is shared when we collect personal data via cookies on our site.
9 Data security
9.1 We have put in place:
9.1.1 appropriate security measures in accordance with the legal requirements to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed; and
9.1.2 procedures to deal with any suspected data security breach, and will inform you and any applicable regulator of a suspected breach where we are legally required to do so.
10 Transferring information outside the UK and EEA
10.1 Any personal data that we hold about you will be held on secure servers, based inside and outside the UK and the European Economic Area (EEA).
10.2 If we share your data with a recipient outside the UK or EEA, we have put in place appropriate measures to ensure that your personal data is treated by that third party in a way that is consistent with and respects the EU and UK laws on data protection. If you are based outside the UK or EEA, we may transfer personal data to any correspondence address you provide to us to the extent necessary that this is necessary to complete your order. We will take all reasonable steps to ensure that such transfers are secure. By instructing us from outside the UK or EEA, you agree that such transfer is necessary for us to complete your order.
10.3 Please note that your personal data may be transferred outside of the UK or EEA by certain third party service providers whose cookies we use on our site. Please see our cookies notice available at https://www.techna.co.uk/cookies-notice/ for more information about these third party service providers, the cookies of theirs which we use on our site and how they comply with data protection law.
11 How long will we keep your personal data for?
11.1 We will only retain your personal data for as long as it is reasonably necessary to do so in connection with the purposes for which we collected it. It may be necessary for us to retain your personal data in order to satisfy any legal, regulatory, tax, accounting or reporting requirements to which we are subject. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe that there is a prospect of litigation relating to our relationship with you or the customer you represent.
11.2 To determine the appropriate retention period for your personal data, we consider: the amount, nature and sensitivity of the personal data; the potential risk of harm from unauthorised use or disclosure of your personal data; the purposes for which we process your personal data and whether we can achieve those purposes through other means; and the applicable legal, regulatory, tax, accounting or other requirements to which we are subject.
11.3 In some circumstances, you can ask us to delete your data; please see your rights at section 12 below for further information.
12 Your rights
12.1 You have the following rights:
12.1.1 to be told what we are doing with your personal data. We do this by providing you with this privacy policy;
12.1.2 to correct or update the personal data we hold about you;
12.1.3 to object to the processing of your personal data;
12.1.4 to request a copy of the personal data we hold about you;
12.1.5 to ask us to delete the data that we hold about you where there is no good reason for us to continue to process it;
12.1.6 to ask us to stop processing your personal data where we are relying on the lawful basis of our legitimate interest and there is something about your particular situation which makes you want to object to our processing on this lawful basis and where there is no good reason for us continuing to process the data;
12.1.7 to ask us to restrict how we use your personal data for a period of time if you claim that it is inaccurate and we want to verify the position or in some limited other circumstances;
12.1.8 to ask us to send your personal data to another organisation in a computer-readable format; and
12.1.9 to complain to the Information Commissioner's office if you are unhappy with our use of your personal data: you can do this at https://ico.org.uk/concerns/. Please do contact us straight away if you consider that we are not handling your personal data properly so we can try and sort the problem out.
12.2 If we delete your personal data or restrict our use of it, we may not be able to provide our products or services to you.
12.3 If you want to exercise any of your rights, please contact technasales@techna.co.uk. We may need to request specific data from you to help us confirm your identity and facilitate the exercise of your right to access your data (or to exercise one or more of your other rights).
13 Use of Cookies
Our site uses cookies to distinguish you from other users of our site. We use cookies for our legitimate interests as set out in the table at section 6 above. Please see our cookies notice available at https://www.techna.co.uk/cookies-notice/ for more information about our use of cookies.
14 Third party links
Our site may include links to third party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third party websites and are not responsible for their privacy statements. When you leave our site, we encourage you to read the privacy policy of every website you visit.